ChatGPT Prompts for Content Creators

Build a content pillar strategy for my brand.

Brand/business: [your brand or business name]
Industry or niche: [e.g., SaaS, fitness, personal finance, education]
Target audience: [describe your ideal reader/viewer/listener]
Primary goal: [grow audience | generate leads | build authority | drive sales]
Number of content pillars: [3 | 4 | 5]
Platforms I publish on: [blog, YouTube, Twitter/X, LinkedIn, Instagram, TikTok, podcast, newsletter — list all]

For each content pillar:
- Pillar name and one-sentence description
- Why this pillar matters to my audience (pain point or aspiration it addresses)
- 10 specific content ideas under this pillar (mix of formats: blog, video, social, email)
- 5 long-tail keywords or topics to target within this pillar
- How this pillar connects to my product or service
- Suggested publishing frequency per platform

Also provide:
- A content mix ratio (e.g., 40% educational, 30% storytelling, 20% promotional, 10% community)
- A quarterly content calendar skeleton showing how pillars rotate across weeks

Write a detailed video script outline for a YouTube video.

Video topic: [topic]
Target keyword: [primary search keyword for YouTube SEO]
Video length target: [5 | 8 | 10 | 15 | 20 minutes]
Channel niche: [your channel's niche]
Audience level: [beginner | intermediate | advanced]
Video style: [tutorial | essay | listicle | story-driven | review | vlog]
Competitor videos on this topic: [list 1-2 competitor video titles if available]

Script outline requirements:
- Hook (first 15 seconds): open with a bold claim, surprising stat, or direct question — never start with "Hey guys, welcome back"
- Problem setup (30-60 seconds): establish why the viewer should care
- Main content: break into 3-5 clearly labeled sections with talking points for each
- For each section: include a pattern interrupt suggestion (b-roll, graphic, cut, example)
- Retention checkpoint: at the midpoint, add a "stay till the end" tease
- Conclusion: summarize key takeaway in one sentence
- CTA: subscribe + specific next video recommendation
- Write suggested chapter timestamps for the description
- Suggest 5 title options (curiosity-gap, how-to, listicle, question, bold statement)
- Write the video description (150-200 words, keyword-rich, with links section)

Plan a complete podcast episode from concept to publishing.

Podcast name: [your show name]
Episode format: [solo | interview | co-hosted | panel | Q&A]
Episode topic: [topic or theme]
Guest (if interview): [guest name, title, expertise — or "solo episode"]
Target episode length: [15 | 30 | 45 | 60 minutes]
Audience: [describe your listener]
Episode goal: [educate | entertain | promote something | build authority | answer listener questions]

Generate the following:
1. Episode title options (5 variations: curiosity-gap, how-to, numbered list, question, bold claim)
2. Episode description for podcast directories (150 words, hook-first, include keywords)
3. Cold open script (30-second teaser of the most interesting moment — record this first, play it before the intro)
4. Intro talking points (set up the topic, introduce guest if applicable, tell listeners what they will learn)
5. Interview questions OR solo talking points (8-12 items, ordered from broad to specific, with follow-up prompts)
6. Segment transitions (brief phrases to move between topics naturally)
7. Closing segment: key takeaway recap + CTA (rate/review, subscribe, check show notes)
8. Show notes template: timestamps, links mentioned, guest social handles, related episodes
9. 3 social media post drafts to promote the episode (Twitter, LinkedIn, Instagram)

Generate a detailed monthly content calendar for my brand.

Month and year: [e.g., April 2026]
Brand/business: [name and what you do]
Content pillars: [list 3-5 pillars or themes]
Platforms: [list all active platforms]
Publishing frequency per platform: [e.g., blog 2x/week, Twitter daily, YouTube 1x/week, newsletter weekly]
Upcoming launches, events, or promotions: [list any time-sensitive content needs]
Industry events or seasonal trends this month: [list any relevant dates, holidays, or trends]
Audience: [describe target audience]

Calendar requirements:
- One row per day of the month
- Columns: Date, Day, Platform, Content Type, Topic/Title, Content Pillar, Status, Notes
- Balance content pillars evenly across the month
- Include "batch creation" days where related content can be produced together
- Mark promotional content clearly (keep under 20% of total posts)
- Include at least 2 "reactive" slots for trending topics or timely commentary
- Suggest one collaboration or user-generated content opportunity per week
- Add a "content recycling" slot where a high-performer from a previous month gets refreshed and reposted

Also provide:
- A weekly theme for each week of the month
- 3 "evergreen backup" post ideas in case a scheduled piece falls through

Take the following blog post and create social media content for multiple platforms.

Blog post title: [title]
Blog post URL: [URL]
Blog post content: [paste full post or key sections]
Platforms to create for: [Twitter/X, LinkedIn, Instagram, Facebook, TikTok — list all]
Brand voice: [professional | casual | witty | authoritative | friendly]
Primary CTA: [read full post | sign up | buy | follow | share]

Generate for each platform:
- Twitter/X: 1 standalone tweet (max 280 chars) + 1 thread (5-8 tweets) — hook-first, no "Thread:" prefix
- LinkedIn: 1 text post (200-300 words, professional tone, line breaks for readability) + post format recommendation
- Instagram: 1 caption (150-200 words, conversational, with hashtags) + carousel slide outline (8-10 slides)
- Facebook: 1 post (100-150 words, question-led to drive comments)
- TikTok/Reels: 1 short-form video script (60 seconds, hook in first 3 seconds)

For each piece:
- Adapt the message to the platform's culture and format — do NOT just copy-paste
- Include platform-specific hashtags where appropriate
- Suggest optimal posting time
- Note which visual asset is needed (screenshot, graphic, carousel, video clip)

Find unique content angles for a trending topic in my niche.

Trending topic or news: [describe the trend, news story, or viral conversation]
My niche: [your industry or content focus]
My expertise or unique perspective: [what you know that most commentators do not]
My audience: [who you create content for]
Content formats I can produce quickly: [tweet | LinkedIn post | blog | video | podcast segment | newsletter section]
My brand stance: [I want to agree with the trend | challenge the trend | add nuance | provide a how-to | share data]

Generate:
1. 5 unique angles on this trend that have NOT been covered by every other creator (check for originality — avoid the obvious takes)
2. For each angle:
   - One-sentence hook that would stop a scroller
   - 3-4 supporting points or arguments
   - A contrarian or surprising element that makes the take memorable
   - Suggested format and platform (match the angle to where it will perform best)
   - Estimated shelf life (is this a 24-hour take or a week-long conversation?)
3. One "counter-narrative" angle that challenges the mainstream opinion with evidence
4. One "data-driven" angle that requires finding a specific stat or study
5. One "personal story" angle that connects the trend to a lived experience

Generate A/B test variations for video thumbnails and titles.

Video topic: [topic]
Target platform: [YouTube | TikTok | Instagram Reels | LinkedIn Video]
Current title (if updating an existing video): [current title]
Target audience: [describe viewer]
Video category: [tutorial | entertainment | review | commentary | educational | vlog]
Competitor examples: [list 2-3 competitor video titles on similar topics]

Generate:
1. 10 title variations organized by hook type:
   - 2 curiosity-gap titles (create an information gap the viewer must click to close)
   - 2 how-to titles (clear value proposition, keyword-forward)
   - 2 number/listicle titles (specific number = specific value)
   - 2 bold claim titles (provocative statement that demands a click)
   - 2 question titles (ask what the viewer is already wondering)
2. For each title: rate click-through potential (1-5) and explain why
3. 5 thumbnail concepts for the top-performing title:
   - Describe the visual layout (face expression, text overlay, background, colors)
   - Specify text overlay (max 4-5 words, large and readable on mobile)
   - Emotion the thumbnail should trigger (curiosity, shock, excitement, FOMO, relief)
   - Color scheme recommendation (high contrast for YouTube browse, platform-appropriate)
4. A/B testing plan: which 2 combinations to test first and how to measure results

Curate and write a newsletter edition around a specific theme.

Newsletter name: [name]
This edition's theme: [theme or topic focus]
Target audience: [describe subscribers]
Newsletter format: [curated links | original essay | hybrid | digest | how-to]
Newsletter length: [short 300-500 words | medium 500-800 words | long 800-1200 words]
Sending day and time: [when this goes out]
Links or resources to include: [paste any URLs, articles, tools, or resources you want to feature — or say "find relevant ones for me"]
Personal update or story to weave in: [any personal angle, or "none"]

Write the complete newsletter:
1. Subject line: 5 options (curiosity, value-forward, numbered, question, personal)
2. Preview text: 1-2 sentences that complement (not repeat) the subject line
3. Opening hook: personal anecdote, surprising stat, or timely reference (2-3 sentences)
4. Main section: 3-5 curated items or insights, each with:
   - Bold headline or item title
   - 2-3 sentence commentary explaining why this matters to the reader (not just a summary)
   - Link to source (if curated) or actionable takeaway (if original)
5. "One thing I am thinking about" section: a brief personal reflection connecting the theme to a bigger idea
6. CTA: one clear ask (reply, share, check out a resource, try something)
7. Sign-off: warm, personal, consistent with brand voice
8. P.S. line: bonus link, upcoming event, or teaser for next edition

Perform a content audit and gap analysis based on the data I provide.

Content inventory: [paste a list of your existing content — titles, URLs, formats, publish dates, and traffic/engagement data if available]
Website or brand: [your site or brand]
Primary audience segments: [list 2-3 audience segments]
Business goals: [what content should ultimately achieve — leads, sales, signups, awareness]
Top competitors: [list 2-3 competitors whose content you admire or compete against]
Content pillars or categories: [list your current pillars]

Audit analysis (for existing content):
1. Categorize each piece by: pillar, format, funnel stage (awareness | consideration | decision), and evergreen vs. time-sensitive
2. Identify the top 10% of content by performance (or by your assessment of quality if no data)
3. Flag content that is outdated, thin (under 500 words with no visual), or underperforming its potential
4. Identify content that should be consolidated (multiple pieces covering the same topic)
5. List content that needs updating (outdated stats, broken links, old screenshots)

Gap analysis:
1. Topics my competitors cover that I do not — ranked by estimated search demand
2. Funnel stages with insufficient content (e.g., lots of awareness content but nothing for decision stage)
3. Formats I am underusing (e.g., no video, no interactive tools, no comparison pages)
4. Audience segments being underserved by current content
5. 10 specific content pieces to create next, ordered by expected impact

Create a brand voice and content style guide for my brand.

Brand name: [name]
Industry: [industry]
Target audience: [describe who you talk to]
Brand personality traits: [list 3-5 adjectives, e.g., bold, witty, empathetic, no-nonsense, playful]
Brands whose voice I admire: [list 2-3 brands and what you like about their voice]
Words or phrases we always use: [list any signature phrases or vocabulary]
Words or phrases we never use: [list any off-limits language]
Content examples that represent our voice well: [paste 2-3 paragraphs of existing content you are proud of]
Platforms we publish on: [list all]

Generate a comprehensive voice guide:
1. Voice summary: 2-3 sentences describing how our brand sounds
2. Voice attributes: define 4 pillars of voice (e.g., "Confident but not arrogant") with do/don't examples for each
3. Tone spectrum: how voice shifts across contexts (social media vs. email vs. support vs. sales page)
4. Vocabulary list: 15-20 preferred words and their alternatives to avoid
5. Sentence structure guidelines: average sentence length, active vs. passive, paragraph length by platform
6. Formatting rules: capitalization, emoji usage, hashtag conventions, punctuation preferences
7. Content dos and don'ts: 10 rules with examples
8. Platform-specific adaptations: how voice changes for each platform we use
9. Sample paragraphs: rewrite one topic in our voice for 3 different platforms
10. "Does this sound like us?" checklist: 5 yes/no questions for content reviewers

Write a collaboration or sponsorship pitch for a content creator.

My platform: [YouTube channel | podcast | newsletter | blog | social media account]
My niche: [niche or industry]
My audience size: [subscriber/follower count per platform]
My audience demographics: [age, location, interests, profession — whatever you know]
Average engagement metrics: [views per video, open rate, click rate, impressions — list what you have]
Type of collaboration I want: [sponsored content | affiliate | guest appearance | co-creation | product review | brand ambassador]
Brand or creator I am pitching: [name of brand or creator]
Why this partnership makes sense: [1-2 sentences on the alignment]
What I can offer: [list specific deliverables — video, post, mention, review, etc.]
Budget expectations: [paid | trade/barter | open to discuss | specify rate]

Generate:
1. Subject line options (5 variations — concise, professional, not salesy)
2. Full pitch email (250-350 words):
   - Opening: personal connection to their brand (prove you did research)
   - Value proposition: what you bring to the table with specific numbers
   - Collaboration idea: concrete proposal with deliverables and timeline
   - Social proof: past collaborations, testimonials, or case study results
   - CTA: clear, low-friction next step (call, reply, media kit)
3. One-page media kit outline: what to include and how to structure it
4. Follow-up email (if no response after 5-7 days): shorter, adds new value or angle
5. Rate card template: how to present pricing for different deliverable types

Analyze my content performance data and recommend optimizations.

Platform: [YouTube | blog | newsletter | podcast | social media — pick one or list all]
Time period: [last 30 days | last 90 days | last 6 months | last year]
Performance data: [paste your analytics — top posts by views/engagement, worst performers, audience demographics, traffic sources, watch time/read time, conversion data]
Current publishing frequency: [how often you post]
Content goals: [grow audience | increase engagement | drive conversions | improve retention]
Recent changes made: [any strategy shifts, format experiments, or algorithm changes you have noticed]

Analysis and recommendations:
1. Top performer analysis: What do your best 5 pieces have in common? (format, topic, length, publish time, hook style, thumbnail/title pattern)
2. Underperformer diagnosis: Why did the bottom 5 pieces fail? (wrong topic, bad packaging, poor timing, mismatched audience expectations)
3. Audience insight: What is your data telling you about who actually consumes your content vs. who you think your audience is?
4. Content format ROI: rank your content formats by effort-to-impact ratio
5. Publishing cadence recommendation: should you post more, less, or differently based on the data?
6. 5 specific optimizations to implement this week (tactical, not strategic)
7. 3 experiments to run next month with clear success metrics
8. Content to retire, update, or double down on
9. One "big bet" content idea justified by the data patterns you see