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Workflow Guide

Track Your Unfollow Campaigns in Google Sheets

Export non-followers and following data from X Unfollow Pro into Google Sheets for historical tracking, analysis, and systematic cleanup of your X account.

Last updated: March 6, 2026

X Unfollow Pro gives you powerful filtering tools to find and remove non-followers, but if you want to track your progress over time or analyze patterns, Google Sheets is the perfect companion. By exporting your non-followers list periodically and logging the data in a spreadsheet, you can measure how your follower ratio improves and plan targeted cleanup sessions.

Step-by-Step Guide

1

Filter non-followers in X Unfollow Pro

Open X Unfollow Pro and navigate to the Non-Followers tab. Use the built-in filters to narrow down your list:

  • Inactive accounts — filter by last tweet date to find dormant follows
  • Follower count — exclude accounts with large followings if you're doing audience research
  • Verified filter — optionally exclude verified accounts

Once you have your filtered list, scroll through it to load all results. The extension detects accounts as you scroll.

Tip:Run the filter with no criteria first to see your full non-follower count. This is your baseline number to track over time.
2

Export your non-followers list

Click the Export button in X Unfollow Pro to download a CSV file of your current non-followers list. The export includes:

  • Username and display name
  • Follow date (when you followed them)
  • Follower and following counts
  • Last active date (if available)
  • Verified status

Save the CSV file to your computer with a date-stamped filename such as non-followers-2026-03-06.csv.

Tip:Use consistent filename conventions like YYYY-MM-DD so your files sort chronologically in Google Drive.
3

Import the CSV into Google Sheets

Open Google Sheets and create a new spreadsheet called X Unfollow Tracker. To import your CSV:

  1. Go to File → Import
  2. Select Upload and choose your CSV file
  3. Set Import location to Insert new sheet(s)
  4. Set Separator type to Comma
  5. Click Import data

Each export session becomes its own sheet tab, letting you compare data across different dates.

Tip:Rename each imported sheet tab to the export date (e.g., "2026-03-06") so your tabs are easy to navigate.
4

Build a progress tracking dashboard

Create a summary sheet to track your progress over time. Set up columns for:

  • Date — the export date
  • Total following — how many accounts you follow
  • Non-followers — how many don't follow back
  • Follower ratio — followers ÷ following (aim for >1.0)
  • Unfollowed this session — accounts removed since last export

Use a simple formula for ratio: =B2/C2. Add conditional formatting to highlight when your ratio dips below 0.8 (red) or rises above 1.2 (green).

Tip:Add a chart (Line chart) to visualize your follower ratio trend over time. A rising line means your cleanup efforts are working.
5

Schedule regular export sessions

Consistency is key for meaningful data. Set a schedule for your unfollow sessions:

  • Weekly — ideal for active X users doing aggressive cleanup
  • Monthly — suitable for maintenance mode after an initial cleanup
  • Before/after campaigns — export before launching a follow campaign, then again two weeks later to assess follow-back rates

Add a Google Calendar reminder titled "X Unfollow Session + Sheets Export" on your chosen schedule.

Tip:Compare two adjacent sheets using VLOOKUP to find accounts that appeared in last month's non-follower list and are still there — these are the highest-priority accounts to unfollow.

Use Cases

Social media managers tracking follower ratio improvements for client accounts
Growth hackers monitoring the effectiveness of follow/unfollow campaigns
Content creators who want a historical record of their audience cleanup progress
Marketers measuring follower quality before and after targeted follow campaigns
Power users who want to identify which account types never follow back (by niche or follower count)
Teams sharing account management duties who need a shared, collaborative tracking document

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Frequently Asked Questions

Start cleaning up your X following list today

Install X Unfollow Pro free, export your non-followers list, and start tracking your progress in Google Sheets.