Track Reddit Alerts and Trends in Google Sheets

Configure Reddit Scout Pro with targeted keyword monitors for the data you want to track in Google Sheets:

• Brand terms — your company name, product names, taglines
• Competitor terms — competitor product names for comparison tracking
• Category keywords — phrases describing your product category
• Sentiment keywords — your brand name combined with "problem", "issue", "love", "recommend"

Label each monitor clearly with a category tag (e.g., "Brand", "Competitor", "Category") — you'll use these labels as column values when logging to Google Sheets.

In Google Sheets, create a new spreadsheet called Reddit Monitoring Log. Set up these columns in your main sheet:

• Date Logged (Date)
• Monitor Category (Text) — Brand, Competitor, Category, etc.
• Subreddit (Text) — e.g., r/SaaS
• Post Title (Text)
• Upvotes (Number)
• Comments (Number)
• Sentiment (Dropdown) — Positive, Negative, Neutral, Mixed
• Our Brand Mentioned (Checkbox)
• Competitor Mentioned (Text) — which competitor
• Key Insight (Text) — one-line summary
• Action Taken (Dropdown) — None, Responded, Flagged for Product, Shared with Team
• Reddit URL (URL)

Add data validation on the Sentiment and Action Taken columns using Data → Data validation → Dropdown to ensure consistent tagging.

Establish a daily logging routine for Reddit Scout Pro alerts:

1. Open Reddit Scout Pro each morning and review new alerts since yesterday
2. For each alert worth logging (posts with 10+ upvotes or direct brand mentions), add a new row to your Google Sheets log
3. Fill in Date Logged, Monitor Category, Subreddit, Post Title, Upvotes, Comments, and Reddit URL directly from the alert
4. Open the Reddit thread, read it, and add Sentiment, Key Insight, and Competitor Mentioned based on the content
5. Set Action Taken based on what you do with each post

For teams that need to capture every alert without manual reading first, set up a webhook from Reddit Scout Pro to a Google Apps Script that auto-populates the spreadsheet — then review and fill in Sentiment and Key Insight during a weekly batch session.

Create a Dashboard sheet in your Google Sheets file to analyze your logged Reddit data. Use pivot tables and charts:

1. Insert a Pivot Table (Insert → Pivot table → reference your log sheet)
2. Add Monitor Category as Rows, Sentiment as Columns, and Count of Post Title as Values. This shows you how many positive vs. negative posts you've captured per category.
3. Add a second pivot table with Date Logged by month as Rows and Count of Post Title as Values to visualize mention frequency over time.
4. Add a third pivot table with Subreddit as Rows and average Upvotes as Values to identify which subreddits generate the highest-engagement Reddit discussions about your topics.

At the end of each month, produce a Reddit Intelligence Report using your Google Sheets data. The report should include:

• Total mentions — how many Reddit posts matched your monitors
• Sentiment breakdown — % positive / negative / neutral for brand mentions
• Top subreddits — where your brand and category are discussed most actively
• Competitor mention count — how often each competitor appeared in discussions
• Top posts — the 3–5 highest-upvote posts from the month with your Key Insight notes
• Actions taken — count of responded / flagged / shared posts

Export the pivot table data as a chart image (right-click chart → Download) and include in a Google Slides or Notion report for stakeholders.